the NCAA throws the book at USC

It's a very long article, what's the bottom line? Not the penalty USC received but what are they saying specifically USC did for the athletes that's a no no?

USC didn't do anything, but Reggie Bush (football) and OJ Mayo (basketball) apparently received improper benefits while they were students, thus making them ineligible. USC got hit with not having control over its sports programs and athletes. That's the readers digest version of it.
 
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