The Business of Formula 1 Racing

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Urvashi

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Formula 1 blends sport and business with high-tech teams, huge sponsorships, and global media deals.
Is F1 more about technology and money than racing skill today?
 
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Lolita

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The Formula 1 racing is a multi-billion-dollar industry that spans sponsorships, media rights, merchandise, and technology. Teams like Mercedes, Ferrari, and Red Bull rely heavily on corporate sponsorships, while broadcasting deals and global fan engagement generate significant revenue. The cost of running an F1 team is immense, with millions spent on research, development, and team operations. However, success on the track also leads to increased brand value, merchandise sales, and prize money. F1’s global appeal makes it an attractive business venture, with opportunities for partnerships, advertising, and even esports.
 
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