Do you mean Vermont Teddy Bears?
http://www.vermontteddybear.com
DK, watch the vid again, what kind of panic is the guy inciting? He's saying to reject Black Friday & pay attention. You can't do either if you panic.
I always marveled at the BF thing. If that's the time that most businesses realize their greatest earnings of the year, indeed if that's what brings many of them into the black after being in the red all year, then it stands to reason that the prices are still well above the wholesale prices they paid to stock the stuff.
If people would just stop and look around every once in awhile, they'd be able to resist the herd mentality. Unfortunately it takes effort, and effort isn't real high on people's Christmas list.