Is Short-Form Video Affecting How Music Is Produced?

[Urvashi]

Many songs now peak through short clips rather than radio or albums. Do you hear artists designing songs for viral moments? Has this changed song structure? Which tracks broke through without relying on short-video trends?

 

[Lolita]

Yes, short-form video is shaping music production. Artists often create hooks or choruses that grab attention within the first few seconds, tailoring songs for TikTok, Reels, or Shorts. It prioritizes viral potential over traditional song structure or album cohesion.