Use as little or as much justification as you like.
I'll never buy cheap:
Soft drinks- (the StoreBrand sucks, I'll pay the extra for Coke/Pepsi)
Shoes- (I couldn't care less about labels but I care a lot about quality/durability)
Garbage bags- You remember those old Glad or Hefty commercials where the "cheap" brand would break and all the garbage would fall out of it and onto the floor? Yep, it's really happened to me. I'll pay a premium price to not have to touch my garbage again while having to bag it back up and then have to clean up the mess it left.
Beer.
I'll never buy expensive:
Watches- never have really understood the point when the $40 Timex works just as well as the $500 one that's usable to 500 miles underwater and tells the time in Seoul (like I care)
Socks- If I have a pair I really like, the washer or dryer is going to consign one of them to the eternal night, and I am left with only one to remind me of the love we shared.
I'll never buy cheap:
Soft drinks- (the StoreBrand sucks, I'll pay the extra for Coke/Pepsi)
Shoes- (I couldn't care less about labels but I care a lot about quality/durability)
Garbage bags- You remember those old Glad or Hefty commercials where the "cheap" brand would break and all the garbage would fall out of it and onto the floor? Yep, it's really happened to me. I'll pay a premium price to not have to touch my garbage again while having to bag it back up and then have to clean up the mess it left.
Beer.
I'll never buy expensive:
Watches- never have really understood the point when the $40 Timex works just as well as the $500 one that's usable to 500 miles underwater and tells the time in Seoul (like I care)
Socks- If I have a pair I really like, the washer or dryer is going to consign one of them to the eternal night, and I am left with only one to remind me of the love we shared.