Burger King unveils healthier kids menu

[Mrs Behavin]

Burger King unveils healthier kids menu - Yahoo! News

MIAMI - Burger King pledged Wednesday to offer healthier fast-food items for children under 12, with plans to sell and market flame-broiled Chicken Tenders and apples cut to resemble thick-cut french fries.
Burger King Holdings Inc., the world's second largest hamburger chain, said it has set nutritional guidelines to follow when targeting children under 12 in advertising, including limiting ads to Kids Meals that contain no more than 560 calories, less than 30 percent of calories from fat and no more than 10 percent of calories from added sugars.
In that vein, Burger King is building a Kids Meal that will contain the flame-broiled Tenders, organic unsweetened applesauce and low-fat milk, for a total of 305 calories and 8.5 grams of fat. It will be available in restaurants sometime in 2008, the company said.
The fast-food chain is also developing what it calls BK Fresh Apple Fries. The red apples are cut to resemble french fries and are served in the same containers as fries, but they are not fried and are served skinless and cold.
"We not only want to better inform parents and kids about these new menu options but also to demonstrate through product innovation that better-for-you foods can be fun and taste good," said John Chidsey, Burger King's chief executive.

 

[Sdrawkcab]

Who goes to burger king to eat healthy food? if I wanna eat healthy food ill stay at home

 

[Zorak]

I think more could be achieved if they used higher quality meat and used vegetable oil fried big fat potato chunks for fries.

Why use apples instead of fries, when potato is in it's essense one of the healthiest foods you can eat.

 

[wednesday]

Burger King unveils healthier kids menu - Yahoo! News

I swear i pledged no such thing....

But in all serious, fantastic really! But as zorak said, potatoes shouldnt be by passed!

As far as healthy eating goes, i think there is sooo much pressure on the younger generation nowadays to eat healthy! Which to a degree is fine....but when your constantly pushing this stuff in there faces its way to much to handle!

I agree we should all eat healthier,...but i think they should lay off the kids a lil n target the adults. After all, it is us that feeds them??..if we can geta healthier view on food..they will follow suit.

 

[AuronKae]

True. I guess they wanna start young or something. *shrug* Honestly, I think the healthy food thing is just annoying. God didn't make things low in carbs.